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Sura 87
Aya 9
9
فَذَكِّر إِن نَفَعَتِ الذِّكرىٰ

Yusuf Ali

Therefore give admonition in case the admonition1 profits (the hearer).
  • This is not so strong as the Biblical phrase, “Cast not pearls before swine” (Matt. 7:6) The cases where admonition does produce spiritual profit and where it does not, are mentioned below in verses 10 and 11-13 respectively. God’s Message should be proclaimed to all; but particular and personal admonitions are also due to those who attend and in whose hearts is the fear of God; in the case of those who run away from it and dishonour it, such particular and personal admonition is useless. They are the unfortunate ones who prepare their own ruin.