16أُولٰئِكَ الَّذينَ اشتَرَوُا الضَّلالَةَ بِالهُدىٰ فَما رَبِحَت تِجارَتُهُم وَما كانوا مُهتَدينَShabbir AhmedThey have bought straying at the expense of guidance. Such trade has to go bankrupt because they have set their caravan in the wrong direction.