107ذٰلِكَ بِأَنَّهُمُ استَحَبُّوا الحَياةَ الدُّنيا عَلَى الآخِرَةِ وَأَنَّ اللَّهَ لا يَهدِي القَومَ الكافِرينَFaridul HaqueThis is because the worldly life was dearer to them than the Hereafter; and because Allah does not guide such disbelieving people.